Macnica Americas Announces Partnership with Rhonda Software

April 8, 2019, Solana Beach, CA - Macnica Americas, Inc., the North American subsidiary of Macnica, Inc., a $5B global leader in technology product distribution, and Rhonda Software, creator of innovative camera designs based on Ambarella™ SoC processors, are excited to announce an expanded partnership to offer Rhonda’s products and services in North America.  

Effectively immediately, Macnica will represent Rhonda’s full breadth of custom camera development services, including hardware design, software development, image quality tuning, and camera productization, as part of its portfolio of video and imaging solutions.  In addition, Macnica will offer Rhonda’s planned range of board-level camera Systems on a Module (SOMs) in the second half of 2019.  

 “Macnica has enjoyed collaborating with Rhonda on Ambarella projects in the past, and is thrilled to officially offer Rhonda’s products as a way for customers to accelerate time to market of their Ambarella solution,” said Jeremy Nightingale, President of Macnica Americas.

With over two decades of engineering development experience, Rhonda is well known as an expert in camera system development, including a strong track record of working with both Ambarella and Macnica.  Rhonda has taken part in development of over 200 camera products for its customers, including action cameras, drones, virtual reality systems, home security cameras, and much more.

“ We have worked with the Macnica team for a long time and are very impressed by their professionalism and level of customer support. The expanded partnership opens up many new opportunities,  which we look forward to pursuing," said Andrey Mischenko, CEO of Rhonda.

Macnica Americas, Inc. and Rhonda Software will both be at ISC West in Las Vegas, April 10-11, and are available for meetings.  Please contact Macnica Americas to schedule a meeting.  

About Macnica Americas
Macnica Americas is the North American Division of Macnica, Inc. a $5B global leader in technology product distribution, high-touch support, and complex design services, with global headquarters in Yokohama, Japan. Macnica Americas serves OEM companies, particularly those specializing in creating innovative video, imaging, networking and storage products. Macnica Americas’ headquarters are located in San Diego, with offices in San Jose, Dallas, Chicago, and Boston, and representatives throughout the United States and Canada.

About Rhonda
Rhonda Software is a camera design house and a close partner of Ambarella, Inc., with a track record of over 20 years in R&D. Rhonda has worked with many companies helping them to develop their products in such areas as virtual reality (VR) cameras, wearable video recorders, drone cameras, dash-cams and many other applications. As a service provider, Rhonda facilitates innovative camera product development with a major focus on complex designs and unique functionality including support of Artificial Intelligence and Neural Networks running on the network-edge device. To help customers speed up their time to market with a camera implementation, Rhonda offers System on a Module (SoM) solutions based on various Ambarella Systems on Chip (SoCs): A12, H2, H22, S5L, CV22.